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This guide gives detailed instruction on each field that can be completed on this page.
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Title
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This is the project title. It should describe the project in 50 characters or less. Make sure the title is short but descriptive. Designers will see the title in search listing and users will refer to the project by Title. Examples of good titles are "Logo for Logging Company in Alaska" or "Five illustrations for publication in National Geographic".
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Skills
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Skills are the areas of expertise that your require for your project. For example, if you need a PowerPoint presentation done, click the Presentations skill. When designers browse the project folders, your project will only appear in folders of the skills you choose here. You are allowed to check multiple skills and are encouraged to when your project spans different areas of expertise. For example, a company advertisement that is going to be used as both a poster and in a direct mail campaign could be in three categories: Advertisements, Posters, and Direct Mail.
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Budget
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Your budget is the approximate price that your expect to pay for this project. You can enter a range (i.e. 200-500) or a single value (i.e. 500). The budget is in USD. This amount has no legal bearing on the bid amount that you finally accept for the project. However, by filling out the budget you will minimize bids from designers that either charge a lot more or a lot less than you were originally expecting to pay. You can enter "Not Sure" if you really do not have an idea of the price you will be paying for the project, but we discourage you doing so for the reasons mentioned above.
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Bid Duration
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Select the total number of days that you want your project posted for. If you need your project completed in two weeks and know that the work will take less than one week, select a Bid Duration of around 8 days. That will allow you enough time to select your designer and allow them enough time to complete the project. The maximum Bid Duration is 30 days.
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Project End Date
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The project end date is the date that you need the project to be completed by (final project delivery date). The Project End Date should be after the current date plus the Bid Duration plus the number of days that you think the designer will need to complete the project. Enter this date to give designers a good idea of the project timeline.
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Final Output
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The final output is the medium that your design will be transfered to once it is complete. Many projects such as brochures, business cards, and desktop publishing are meant to go to print. Others, such as website graphics and website logos, should go under "Internet". If you are not sure, choose "General/Other".
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Objective
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Every design must convey a message to its audience in order to acheive a goal. The project Objective is a detailed account of what the project is trying to acheive. For example, a book cover is usually trying to sell the contents of the book as being something desirable to read. Taking time to accurately define your objective is essential to any design.
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Emotions, Sentiments or Style
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Every design has a specific emotion and/or style. That emotion or style should help to achieve the Objective. For example, a bank may use words like "assurance", "reliance", and "knowledgeable", while illustrations for a child's book maybe "cheerful", "peaceful" and "playful". Use vibrant and specific words when describing your emotion. A style could be used when a specific look for the design is desired. Examples are "cartoonism", "realism", "folk art", "expressionism", etc.
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Audience
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Your audience is the general grouping of people that you want your design to reach or sell to. For example, a poster design for a life insurance company may be selling life insurance to upper class seniors or a logo for a new guitar making company may be males from the ages of 16-30.
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Delivery Format
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The delivery format determines both the final format of the project (i.e. 1200 dpi 8X10" JPG) and how it should be physically delivered (i.e. CD-Rom must be mailed to 123 Rodeo Drive, Beverly Hills, CA). Be very specific in your needs here. If you are unsure of the technical terms, simply describe how you will be using the design. For example, my logo will be used on 2 X 1.5" business cards and a banner that measures 10' X 4'.
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Copyright Ownership
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The Copyright Ownership is very important. It defines who owns rights to the design once it is done and what those rights are. For example, a design for a new box of chocolates that will be sold across the World will need rights for printing and display throughout the World. A logo design for your small business in SmallTown, USA will only need rights for use within the city if that's where you will use it. Note that the Copywright Ownership will affect the price of the project. In general, the more rights that are granted to the buyer, the higher the price of the project.
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Payment Terms
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PostBidWin is not an escrow service. We do not manage the project payments. It is up to the designer and the buyer to decide on when and how the designer will be paid. Common terms ask that a percentage of the project be paid upfront or upon first draft (usually 25-50%) and the rest would be paid after final delivery and approval. If you are more comfortable with a written contract, check our help pages and/or community pages for samples.
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Payment Method
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Enter your preferred method to pay the designer. It is good to be flexible and offer multiple payment methods. PostBidWin suggests offering a direct online payment through a service such as www.PayPal.com and traditional methods such as bank transfer or check. If you wish to use an escrow service, we recommend www.escrow.com.
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General / Additional Info
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Include any extra details or information that you can. If applicable, include links to other sites or files that can be used to aid the designer in completing the design. Remember, the more information you provide now will save you time later.
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